About the project
We were hired by a crypto startup with the task of creating a design concept for the ecosystem of the crypto exchange with the integration of a social media platform through which users could share their social activities and at the same time follow the trends of blockchain and cryptocurrency trading, join groups, access courses and articles, shares this information with friends and the wider community.
Structure and interface
A lot of research work has been done to analyze the niche and users. CJM scripts and user maps were compiled. We analyzed in detail the structure and scenarios of interaction between groups and users of Facebook and LinkedIn.
As a result, was proposed the main concept of the platform user page with reference to groups, paid articles, and materials with a navigation system that ensures a smooth transition between the social network and the trading platform.